A Collective Century of Expertise in Tourism
MEET WITH OUR EXPERTS
The Worldwide Travel Advisors all have direct experience in navigating their business interests through the ever-changing distribution landscape, leading the migration to online purchasing and evolving holiday manufacturing processes using dynamic packaging and modern booking platforms.
Any destination tourist board, hotel group or ground provider wishing to expand their presence in the UK or European source markets should immediately consider engaging the WTA team.
Sectors We Serve
Travel Retailers
WTAs advisors have personally managed.
Major high street Retailers = Tui and Going Places.
OTA’s = Tui, Teletext, Alpha Rooms, Holiday Nights.
Homeworking = Travel Solutions Network
Call Centres = Holidays by Phone
hospitality
WTA advisors bring decades of expertise in positioning, branding, and marketing hotels specifically for the UK market. Our team has an illustrious history of curating innovative concepts and products, some of the notable ones being Tui’s “Exclusive Hotel Products”, First Choice Holiday Villages, All-Inclusive hotels, among various others.
Tourist Boards
Our core consultants, former CEOs or Managing Directors at leading UK tour operators, have pioneered numerous destinations. Coupled with extensive connections among current travel sector leaders, they are ideally positioned to devise and implement campaigns for emerging markets.
Case Studies
Teletext holidays
Teletext Holidays was a legacy brand with 60% brand recognition but only a 2% consideration. The common perception was that the brand vanished after discontinuing the Teletext “Data service” on TV.
Discover how Non-Exec Chairman Steve Endacott orchestrated the brand’s revival.
Jet2 Holidays
Upon their departure from MyTravel in 2003, Steve Endacott and Bill Allen established the On Holiday Group. Their vision was to harness the dynamic packaging revolution they foresaw, reshaping the UK tourism industry over the subsequent decade.
Discover how Steve Endacott applied this knowledge to the creation of Jet2Holidays.
The Renaissance of Egyptian Tourism in the 2000s
In the early 2000s, Egypt’s tourism, once a popular destination, had declined notably. When Chris Mottershead became TUI UK’s Managing Director in 2001, he recognised Egypt’s untapped potential. Collaborating with hoteliers, he reintroduced flights to Sharm El Sheik, offering ultra-cheap All-Inclusive packages 50% cheaper than most TUI destinations. This move was possible because of the low cost of land and staff costs, combined with the ability to operate year-round. Hurghada soon joined as another destination, and Egypt quickly regained its status, with other tour operators following TUI’s lead.
TUI Travel Hotel Divisions Transformation
In 2006, Will Waggott led TUI Travel Plc’s hotel division, starting with 18 Nordic hotels. With an aim for unique TUI-branded experiences, Waggott created a unique team of specialists to oversee the development and branding of its hotel division while ensuring that its tour operator partner had maximum input and commitment. Over a decade, TUI-owned hotels grew from 18 to over 90. Today, over half of TUI’s hotels are company-managed, showcasing their commitment to quality experiences.
world tourism advisor
William Waggott
Will Waggott is a seasoned executive with decades of experience in the travel and tourism sector, having held numerous high-level roles in prominent companies such as TUI AG, TUI Travel PLC, and Thomas Cook plc. His diverse expertise spans financial management, strategic planning, restructuring, mergers and acquisitions, and brand transformation.
WORLD TOURISM ADVISOR
Christopher Mottershead
An accomplished professional in the travel and tourism sector, with extensive experience leading strategic operations across the UK, North America, and Eastern Europe. Having held senior leadership roles in industry giants such as TUI Travel, Thomas Cook, and Airtours PLC, and as the founder of TravelZest PLC, there is a demonstrated history of achieving impressive results.
World Tourism Advisor
Steven Endacott
A seasoned Non-Executive Director and Chairman known for his commercial creativity and robust financial expertise, especially within the global travel, tourism, and leisure industries. With significant involvement in large corporations and start-ups, particularly those enabled by online and technology-based solutions, Steve has made a name for himself as a thought leader.